B2B Business To Business Web Design
Here is a new web site design focused on B2B – Business to Business. We did the custom creative redesign and CSS/HTML. Now the new site is now live. Take a look and let us know what you think.
This is an example of the type of stuff that we do that is not done [...]
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Personalize Your Ecommerce Experience
Every web marketer should be thinking about “personas” when developing a website. To learn more about this, InternetRetailer.com has a great article explaining the benefits of Persona-lizing a site.
Here is a little clip…
Successful persona users have seen their conversion rates and revenues jump. While persona work usually occurs as part of a larger redesign project, [...]
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NetSuite 2008 Upgrades & Customer Focus
The NetSuite Partner Conference was a great success from many perspectives. The NetSuite community is a strong and talented group of companies looking to make difference with “One System, No Limits”. This starts with the great staff at NetSuite, from Zack Nelson (CEO) and Evan Goldberg (CTO) to the product team, sales team, marketing/PR staff [...]
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Improve Your Holiday eCommerce Sales – 10 Tips
Summer time for an ecommerce web designer should be preparing web site for the holiday season. This includes A/B testing, SEO and making any final design changes. Here’s an interesting article that can when redoing your site for the upcoming holiday season…
Top 10 Tips to Boost Holiday SalesReprinted from Offermatica Blog
The holiday sales season is [...]
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Improve Your Product Detail eCommerce Pages
Take a look at a screencast that is filled with great ways to improve your product detail pages from Bryan Eisenberg. Some of the ecommerce sites that are reviewed are Fingerhut, Best Buy and Tiger Direct.
He will discuss the importance of:
Formatting – Are the copy and links readable and easy-to-follow?
Image Views – Do I get [...]
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Creating Special Offers to increase ecommerce revenue per customer
I am in the store helping my girl buy toys for her students. Then we see the sign for “mix and match” – buy 2 and get 1 free. Her eyes lit up and the total value of the purchase just increase by 50%. The original intent was already but now the special offer got [...]
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Optimize eCommerce Usability To Improve Conversion Rates
Target.com is one of the best ecommerce websites, no doubt. Here is a great screencast from Future Now, making suggestions to their usability to help improve conversion rates.
Original article is located here:Conversion Boosting Tips from Target.com
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Improve Conversion Rates on Landing Pages
Turning your Netsuite website design into a series of landing pages is vital to improving your ecommerce conversion rates. Yahoo just posted 9 Tips to Help Optimize Your Landing Pages.
Here they are:1. Connect the search experience to the landing page experience.2. Integrate your landing page into your site.3. Gain their trust.4. Offer tips and suggestions.5. [...]
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eCommerce Trust and Safety
Interesting article on the importance of ecommerce trust and safety, and how it relates to your conversion rates….
– Purchases taking less than 1 hour dropped from 50 percent to 43 percent. These are the purchases that may have taken place on one visit. – Purchases taking longer than 3 hours [...]
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eCommerce Tip: Web Store Security and Credibility
Are you thinking about how your visitors are viewing your eCommerce site? Do you make it easy to understand that you are a credible company? Is your Netsuite or eCommerce web store secure? Placing trust in your customer’s mindset is key to improving your conversion rates! Here is an interesting article on the subject.
“I think [...]